The local multiplier effect (sometimes called the local premium) is the additional economic benefit accrued to an area from money being spent in the local economy.
Shift Your Shopping and
Gift Thoughtfully This Season!
The mission of the Shift Your Shopping campaign is to “build a tradition that strengthens local economies, expands local employment, nurtures a sense of community, and provides a more relaxed, fun and rewarding holiday shopping experience.”
Every dollar spent at a local, independent business returns 2-4 times more to be re-spent in the community than a dollar spent at a non-local business. With consumers reporting that they will spend an average $1007 for holiday shopping this year, according to a 2018 National Retail Federation survey, a shift to local purchases represents a significant contribution to local jobs and taxes. Sustained “buy local” campaigns have demonstrated their capacity to shift sizable portions of that spending from chains and remote businesses to local entrepreneurs, according to the Institute for Local Self Reliance. ILSR indexes key local economy studies at https://ilsr.org/.
Local First Alliance is a proud partner in Shift Your Shopping NH!
Because Community Matters
Locally-owned, independent businesses play a crucial role in creating jobs, strengthening our community cohesion & enhancing local character!
Keep the Upper Valley a great place to live, work, and play and think local first when dining out, banking, hiring professional services, or shopping for anything.
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Digital Marketing Assistance for New Hampshire
Businesses & Farms
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1. Move your banking to a community bank or credit union, and invest your money in tangible assets like land, or with organizations like the Cooperative Fund of New England that invest in community control.
2. Rent out a room in your home, or swap space for gardening, child or elder care, or carpentry
King Arthur Flour
LaValley Building Supply
Great Eastern Radio
West Lebanon Feed & Supply
Ledyard National Bank
A.B. Gile Inc.
Fat Hat Clothing
Jake’s Market & Deli / Jake’s Coffee Co.
John Ring CPA
Lyme Green Heat
The Skinny Pancake
Village Green Publishing
Vital Communites News
Food & Farm and Local First Coordinator
Local First, Food & Farm
Local First, Food & Farm
— Nancy LaRowe, Food & Farm and Local First Coordinator
Nancy joined Vital Communities as the Food & Farm Coordinator in 2014. She works to support and grow our local food system and economy. Nancy has lived, worked, and farmed in the Upper Valley for more than 25 years and believes our community is healthier and stronger when our connections to food and the farms that produce it stay vital.
Nancy's informal job title is Farmer-in-Residence: she also runs a pasture-based cattle farm in Norwich. Nancy is on the Board of the Norwich Farmers' Market and a retired Norwich volunteer firefighter and EMT. She loves puttering in the garden, hiking with her dog, and visiting farmers' markets.